Last Updated: August 19, 2021
Protecting Data Subject privacy and maintaining the integrity of Personal Data means that: The Controller will keep Personal Data and the business between the Data Subject and the Controller in confidence; The Controller will not sell, rent or loan a Data Subject’s information to third parties; The Controller will respect a Data Subject’s privacy when the Controller may contact a Data Subject concerning various products and services which the Controller make available to a Data Subject from time to time; The Controller may have control over who obtains, uses and the circumstances to give out information about a Data Subject; A Data Subject will have access to the information that the Controller has about the Data Subject.
This Policy Privacy applies to the Controller’s Website, except where otherwise noted and does not concern any websites that a Data Subject may visit by external links.
Controllers and Processors of Personal Data
The Controller, who determines the purposes and means of Personal Data collecting and processing, is Ubersmith Inc. The processing operations of Personal Data, whether or not by automated means, are performed on behalf of the Controller.
Why the Controller may collect Personal Data
- Establish identity
- Perform necessary identity and security verifications
- Process transactions and conduct business
- Deliver products and services
- Provide customer support and services
- Provide ongoing service delivery
- Provide Data Subject with information
- Improve products, services and service delivery
- Better understand Data Subject’s needs, interests and suitability for various products and services
- Recommend specific products and services that may meet Data Subject’s needs
- Respond to issues, questions, and queries
- Protect Data Subject and himself against errors or fraud; and
- Co-operate with law enforcement and legal authorities, where required, to comply with applicable laws and with court orders.
Controller will collect, use and may disclose personal information only for purposes that a reasonable person would consider appropriate in the circumstances; and endeavours to collect as little information as possible as may be necessary under the circumstances.
Data Subject takes note that aggregated statistics and information, where the identity of a specific individual cannot be identified, is not Personal Data. Controller reserves the right to use aggregated information in any manner it determines, in its discretion, to be appropriate. Use of such aggregated information may include, but not be limited to, the preparation of aggregated user statistics and information summaries to improve efficiencies, more effectively describe Controller’s product and service offerings, and assist in the marketing of Controller’s products and services.
Aggregated statistics and information will not contain Personal Data.
The type of Personal Data the Controller may collect
Controller collects various types of Personal Data. During the course of using Controller’s Website, Data Subject may, depending on the nature of the circumstances, be asked to provide Controller with:
- Geographic (physical) addresses
- Demographic information
- E-mail addresses
- Phone numbers or other contact information
- Names (first, and last or whatever the family identifying name is)
- Shipping information
- Billing information
- Transaction history
- Web site usage preferences
- Feedback regarding business, services, web site and public relations
- Source IP addresses
- Times and dates of access to Web site servers
- Personal preferences
- Product and service preferences
- Browsers types and configurations and Miscellaneous administrative and computer traffic information
Certain forms of information, such as government issued or private sector issued licenses, permits, certificates, cards, in the nature of driver’s licenses, social insurance/security number, passports, insurance cards, voucher numbers, and the like, although convenient for identification, is voluntary.
It is a Data Subject’s decision whether he/she wants to provide this, or other suitable identification, subject to any legal requirements.
How does the Controller collect Personal Data?
- Using the Controller’s Web Site
- Using the Controller’s services
- In the course of communications with the Controller (face-to-face, by e-mail, by phone, mail or otherwise) in the course of feedback to the Controller regarding the Controller’s business, services, website and publications
- When registering with the Controller for services or, where relevant, accounts, or, where relevant, for the download of the Controller’s software
- Customer, membership, recipient, or service lists that have been lawfully acquired from third parties
- Through the completion of manual or electronic forms
- Web beacons –are small, graphic images that allows a website operator to collect certain information and monitor user activity on its website. A web beacon is a very small pixel which is invisible to the user. The Controller uses web beacons to collect information that is not of a personal nature
- Clickstreaming – is a technology that allows a website operator to track the paths that Data Subject’s take as they access a website and view site pages, and as they use links to other sites. The Controller collects such information from visitors to the Controller’s Webiite; and
- Website traffic information, which is monitored and analyzed in order to determine which products, services or features may be of interest to visitors, so the Controller may improve website, products, services, features or other offerings of the Controller.
In addition, the Controller may review and analyze a Data Subject’s use of products and services, to help serve the Data Subject better, and to bring other products and services to the Data Subject’s attention, which the Controller believes will be of benefit to the Data Subject. The Controller also collect and analyze information from other sources for the same purposes.
How the Controller may disclose Personal Information
The Controller does not sell any Personal Data it collects to third parties. The Controller may share Personal Data with its affiliates, subsidiaries, employees, contractors, and agents in the course of providing a Data Subject with Controller’s business services, support, or the fulfilment or delivery of products or services of the Controller.
The Controller may disclose Personal Data if it is required to do so by a court of competent jurisdiction, other legal or regulatory authority, or, if there is a good faith belief, and reliance on said belief that disclosure is necessary to: comply with any legal process served on the Controller; maintain, uphold or protect the Controller’ rights or property; protect and ensure the personal safety of the public or other Controller’s clients; or protect against criminal or quasi-criminal activities, or to detect, prevent, investigate allegations of, or address, misrepresentation or fraud.
The Controller reserves the right that in the event of a bankruptcy filing, mergers with third parties, acquisition by third parties, sale of assets (all or partial), or any other transfer of all or substantially all of the Controller’s relevant assets to a third party, that the Controller shall be entitled share (or sell as an ancillary aspect of the overarching business transaction) the Personal Data provided by the Data Subject to the third party.
Retention and Disposal
The Controller keeps information only for so long as it is needed for the efficient and effective delivery or fulfilment of the software, products, or services using or contemplating using by the Data Subject and for a reasonable time thereafter, or to meet any legal requirements. The Controller will either destroy or remove information when it is no longer needed.
Security and Storage
The Controller endeavours to maintain appropriate physical, procedural and technical security with respect to its and Processor’s offices and information storage facilities so as to prevent any loss, misuse, unauthorized access, disclosure, or modification of Personal Data. This also applies to the Controller’s disposal or destruction of Personal Data.
The Controller keeps the Personal Data collected from and about Data Subject strictly confidential. Only authorized personnel have access to this Personal Data. Personnel of the Controller and Processor who have access to Personal Data receive training regarding privacy protection.
The Controller’s security specialists build security by design by default into our computer systems. The aim is to protect information at all times, when it is stored in data files or handled by the Controller’s employees. The Controller’s systems are also designed to protect information when it is transmitted, for example, between our data processing facilities and corporate offices. Personal Information may be stored or processed in any jurisdiction in which we or our affiliates, suppliers, subsidiaries or agents maintain facilities. By supplying the Controller with Personal Data, you consent to any transfer of this information to other jurisdictions (including countries which have not been assessed for adequacy of privacy laws).
The Controller does, and shall continue to use, industry-standard technology to maintain the security of Personal Data, and for Controller’s connections to the internet; however, the Controller cannot and does not guarantee the privacy, security, authenticity or non-corruption of any information transmitted through the internet or any for information stored in any third-party system connected to the internet.
The Controller shall not be responsible for any claims, damages, costs or losses whatsoever arising out of or in any way related to third-party connections to or use of the Internet.
The Controller shall not be responsible for events beyond our direct control, and therefore will not be liable for any direct, indirect, incidental, consequential or punitive damages relating to the uses or releases of Personal Data.
Data Subjects’ Rights
Data Subjects are entitled at any time to obtain confirmation of the existence of Personal Data and to be informed of their contents and origin, to verify their accuracy, or else request that such data be supplemented, updated or rectified.
Data Subjects have the right to request erasure, anonymization or blocking of any data that is processed in breach of the law as well as to object in all cases, on legitimate grounds, to processing of the data.
In most cases a Data Subject will be asked to specifically express their consent of collecting and processing of Personal Data by the Controller in accordance with this Policy Privacy. Data Subjects will not be obliged to provide such consent.
If a Data Subject does not consent, the Data Subject must to immediately discontinue use of the Controller’s Website and to refrain from further use.
Governing Law and Venue
The Controller will disclose Personal Data without the Data Subjects permission when required by law, or in good faith belief that such action is necessary to investigate or protect against harmful activities to the Controller’s company, associates, or property (including this website), or to others.
What is a ‘cookie’?
A ‘cookie’ is a small text file that stores Internet settings. Almost every website uses cookie technology. The cookie is downloaded by your Internet browser the first time you visit a website. The next time you visit this website from the same device, the cookie and the information contained in it are either sent back to the originating website (first-party cookies) or to another website to which it belongs (third-party cookies). In that way, the website can detect that it has already been opened using this browser, and in some cases it will then vary the content it displays.
Some cookies are extremely useful because they can improve your user experience when you return to a previously visited website. This assumes that you are using the same device and the same browser as before; if so, cookies will remember your preferences, will know how you use the website, and will adapt the content you are shown so that it is more relevant to your personal interests and needs.
Your cookie settings on this website
Cookies on this website that do not require approval
Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. These cookies are used exclusively by Ubersmith and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website. An example of why strictly necessary cookies are used is to set the language of your preference when browsing this website.
Categories of cookies
Based on what function cookies have and the purpose for which cookies are used, there are four categories of cookie: strictly necessary cookies, preference cookies, statistics cookies and marketing cookies.
Strictly necessary cookies
Are essential in order to enable you to move around the website and use its features. Without these cookies, some services cannot be provided – for example, remembering previous actions (e.g. the language in which you want to browse this site) when navigating back to a page in the same session.
Enable a website to save information which has already been entered (such as user names, languages choices, and your location), so that it can offer you improved and more personalized functions. For example, a website can offer you local information if it uses a cookie to remember the region in which you are currently located. Preference cookies are also used to enable features you request such as playing videos. These cookies collect anonymous information and cannot track your movements on other websites.
Gather information about how a website is used – for example, which pages a visitor opens most often, and whether the user receives error messages from some pages. These cookies do not save information that would allow the user to be identified. The collected information is aggregated, and therefore anonymous. These cookies are used exclusively to improve the performance of the website, and with it the user experience.
Are used to deliver adverts and other communications more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They remember whether you have visited a website or not, and this information can be shared with other parties such as advertisers. Cookies for improving group targeting and advertising will often be linked to site functionality provided by other organizations.
Your cookie settings on this website
It is important to note that if you change your settings and block certain cookies, you will not be able to take full advantage of some features of our site, and we might not be able to provide some features you have previously chosen to use.
In addition, most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.
Find out how to manage cookies on popular browsers: